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Privacy Policy

Effective Date: January 1, 2026 · Last Updated: January 1, 2026

Peak Valley Studio ("we," "our," or "us") operates the Nurtr mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.

Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, do not use the App.

1. Information We Collect

1.1 Personal Information You Provide

When you create an account and use Nurtr, we collect the following information:

  • Account Information: Name, email address, and password
  • Profile Information: Profile photos, relationship start date, partner information
  • User Content: Photos you upload to the shared gallery, memories and notes you create, calendar events, journal entries, and your chosen couple theme song
  • Relationship Data: Days together counter, milestones, and relationship goals

1.2 Automatically Collected Information

When you use the App, we may automatically collect:

  • Device Information: Device type, operating system, unique device identifiers
  • Usage Data: Features you use, time spent in the app, crash reports, and performance data
  • Log Data: IP address, access times, and app version

1.3 Information We Do NOT Collect

We do not collect:

  • Precise geolocation data
  • Financial or payment information (handled by Apple)
  • Health or medical information
  • Contacts from your device
  • Browsing history outside the App

2. How We Use Your Information

2.1 App Functionality

  • To provide and maintain the App's core features
  • To enable you to connect with your partner
  • To sync your data across your devices
  • To calculate and display your relationship timeline
  • To store and display your shared photos, memories, and calendar events

2.2 Product Improvement

  • To understand how users interact with the App
  • To improve and optimize App performance
  • To develop new features and functionality
  • To fix bugs and technical issues

2.3 Communication

  • To send you important updates about the App
  • To respond to your support requests
  • To send notifications about your relationship milestones (if enabled)

2.4 Security and Compliance

  • To protect against fraud and unauthorized access
  • To comply with legal obligations
  • To enforce our Terms of Service

3. How We Share Your Information

3.1 With Your Partner

When you connect with your partner in the App, you explicitly share the following information with them:

  • Your profile information (name, photo)
  • Shared gallery photos
  • Shared calendar events
  • Shared memories and notes
  • Relationship goals and milestones

3.2 Service Providers

We use Firebase (Google LLC) as our backend infrastructure provider. Firebase helps us with:

  • Authentication and account management
  • Cloud storage for your photos and data
  • Real-time database synchronization
  • App performance monitoring
  • Crash reporting

Firebase is bound by strict data processing agreements and only processes your data on our behalf. You can read Google's privacy policy at https://policies.google.com/privacy

3.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

3.4 What We DO NOT Do

  • We do NOT sell your personal information to third parties
  • We do NOT share your data with advertisers
  • We do NOT use your data for marketing purposes
  • We do NOT track you across other apps or websites

4. Data Storage and Security

4.1 Where We Store Your Data

Your data is stored securely using Firebase Cloud services, which may be located in various countries. Firebase complies with international data protection standards including GDPR.

4.2 How We Protect Your Data

  • Industry-standard encryption for data in transit and at rest
  • Secure authentication protocols
  • Regular security audits and updates
  • Access controls and monitoring
  • Automatic logout after periods of inactivity

4.3 Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal purposes.

5. Your Privacy Rights

5.1 Access and Portability

You can access all your personal data within the App. You can request a copy of your data by contacting us at vinicius.deniz@peakvalleystudio.com

5.2 Correction

You can update your profile information and other personal data directly within the App settings.

5.3 Deletion

You can delete your account at any time through the App settings. This will permanently delete all your personal data, including:

  • Your account information
  • All uploaded photos
  • All memories and notes
  • All calendar events
  • Your relationship data

Important: If you are connected with a partner, deleting your account will also remove your shared data from their view, but will not delete their account or their personal data.

5.4 Opt-Out of Communications

You can opt out of promotional emails at any time by clicking the unsubscribe link in the email or by adjusting your notification settings in the App.

5.5 Do Not Track

We do not track users across third-party websites or apps. The App does not respond to Do Not Track signals because we do not track users outside of our App.

6. Children's Privacy

Nurtr is not intended for use by children under the age of 13 (or the applicable age of consent in your jurisdiction). We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will delete such information.

7. International Data Transfers

Your information may be transferred to and maintained on servers located outside of your country, where data protection laws may differ. By using the App, you consent to the transfer of your information to countries outside your country of residence, including the United States.

8. Third-Party Links

The App may contain links to third-party websites or services (such as music streaming services for your couple theme song). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

9. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information we collect and how we use it
  • Right to request deletion of your personal information
  • Right to opt-out of the sale of personal information (Note: we do not sell personal information)
  • Right to non-discrimination for exercising your rights

10. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

  • Right to access your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing
  • Right to withdraw consent

Our legal basis for processing your data is primarily your consent and the necessity to perform our contract with you (providing the App services).

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

  • Posting the new Privacy Policy in the App
  • Updating the "Last Updated" date at the top of this policy
  • Sending you an in-app notification or email for material changes

Your continued use of the App after changes are posted constitutes your acceptance of the updated Privacy Policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Developer: Peak Valley Studio
Legal Entity: 55.965.686 VINICIUS VIANA DENIZ (MEI)
Email: vinicius.deniz@peakvalleystudio.com

We will respond to your request within 30 days.

13. Your Consent

By using Nurtr, you consent to this Privacy Policy and agree to its terms. If you do not agree with this policy, please do not use the App.

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